FLAIR ANNOUNCES "WRITING FOR THE WEB" WORKSHOP
New Interactive Workshop Part of Flair's Fall Lineup
Des Plaines, Ill., November 3, 2003-Flair Interactive Services, a dynamic interactive
marketing firm located in the Chicagoland area, will be offering an online version of its
popular "Writing for the Web" workshop. The workshop is part of its comprehensive offering
of events, including online and offline workshops and live chats.
The "Writing for the Web" workshop is designed for seasoned Web and print writers as
well as newcomers to these fields. It will offer a solid grounding in the basic principles
of content strategy, usability and information architecture while providing an arsenal of
tools for developing compelling content. In this workshop, you'll learn how to use
information architecture to your advantage, how to apply usability rules and standards,
and how to convey your message through user-friendly headings, captions, hypertext and text.
In addition, the facilitator will offer practical advice for meeting the needs of
multiple audiences, tips for managing content development and revisions during the
hectic Web development process, and hands-on analyses of Web site examples.
Flair offers additional online and offline workshops on a variety of topics, including
Web development, globalization of Web sites, taxonomies and search engine optimization. In
addition, Flair will be sponsoring several live chats, including "Usability 101," "Search
Engine Optimization" and "Content Strategy in Action."
For more information about this workshop, visit
www.flairinteractive.net or call 847-466-1005.
Press Contact:
Christine Lee
Flair Interactive Services
847.466.1539
lisa.kirschner@flairinteractive.net
About Flair Interactive Services, Inc.
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